What I've done
Project 02 of 05 — Family InsightsProduct · Data · Design · Front-end · APIs · 2026

Bringing everything that happens in Family Club into one dashboard.

Family Club Insights: entry screen with a Latin America map and, beside it, the Family Club Roadmap page, with delivery status, upcoming items and timeline

Entry and Roadmap: tracking project deliveries by status, upcoming items and timeline.

Context

Family Club's evolution came to involve data, operations and deliveries across different tracks. To follow the project without losing context, this information had to become one coherent view.

Starting point

I identified this need and conceived Family Insights: an internal tool to make tracking the product clearer for the team.

Build
  • ProductI defined which tracks needed to be in the same view: access, users, tickets, purchases, sales and roadmap.
  • ExperienceI designed the structure and interface to make that view easy to understand.
  • Front-endI built the application and its usage flows.
  • IntegrationsI connected the APIs that feed the tool.
My role

I conceived and built Family Insights end to end: from understanding the problem and defining the structure to design, front-end and API integration.

Family Club Insights: project Overview, with indicators, monthly evolution by country and automatic insights, and the Revenue page, with revenue by category and best-selling models

Overview and Revenue: access, users, monthly evolution by country, automatic insights and sales by category.

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